I started my academic career with a Bachelor's degree in Communication and Foreign Languages at the University of Cagliari, Sardinia, Italy. I always wanted to become a journalist, but recently, I've found out that my interests are more geared toward marketing and the digital world. Thanks to a special travel scholarship that the Cagliari University offered me, I lived in Madrid for two months.

I graduated with first class honours in 2013 and started my Specialization University Course in Marketing, Publishing and New Media Professions at La Sapienza, a prestigious University in Rome. 

My dissertation topic was about online influencers and how they can either be a powerful resource or, if the enterprises can't relate to them properly, a big risk. I wrote an entire book about it, and you can read an extract here if you are interested in my work. 

My previous positions include Social Media Assistant, Social Media Strategist, Digital Marketing Assistant, Copywriter and Content Manager. If you are interested learning more about my work experience, you can find my CV and cover letter in the Menu section above.